Actually, if all goes according to plan, the two might have more control, and on a broader scale, than someone like Comcast CEO Brian Roberts does. YouTube would be everything Comcast is—cable operator and network—and more. Comcast doesn’t get to sell ads against most of the programming on its cable system (with the exceptions, of course, of those channels it owns, as well as the minimal minutes alloted it by each channel). No network would dream of giving cable operators that kind of power. But that’s exactly the position YouTube finds itself in under the new arrangement. And YouTube already has many more eyeballs than even the biggest cable operators in the U.S. Comcast, for example, has 22.4 million subscribers. YouTube has 800 million unique users worldwide each month.